JOURNAL

Venice, CA • Established 2012 • Handmade & Created By Matthew Schildkret

Late Sunday Afternoon

Happy Fall,
 
What a wild and wonderful week it’s been. I have two children under three, so forgive the typos and the wandering sentences. I honestly don’t know how anyone does it. Babies and toddlers take up so much time, so much energy. It’s wonderful no doubt about it but I feel like a shell of my former self. The love and care these small humans require is nothing short of profound. They expand daily, in ways almost impossible to track. I’m exhausted every day and, somehow, equally filled with love and grounding.

When I zoom out and think about the world they’ll grow into, concern feels like too mild a word. I feel grief for the generations before us, our ancestors who worked so hard to build a better world only for us to find ourselves circling the same patterns. People don’t share, or care, as they once did. Many choose to believe only the headlines that flatter their existing fears. Experts are dismissed, and the loudest voices seem to belong to those least interested in truth or compassion. There’s an epidemic of pain projection people trying to make others feel what they cannot bear within themselves.

And yet, through it all, I live in this scarf.

What amazes me about Late Sunday Afternoon, after all these years, is how a simple practice became a ritual others now make their own. The belief that how you speak to yourself is how you show up in the world. That true responsibility begins with self-love. Because when someone genuinely loves themselves, they will always choose a win-win with another. That’s the quiet revolution the only real path to peace on Earth.

So how do we spread it? Tell your story. Share your experience in your scarf. Let others know that you’ve chosen a practice of inner kindness.

May you be safe in these trying times. May you have patience for those who stumble through their own confusion. May you reach into the deep well of your humanity and offer others the benefit of the doubt. May we reclaim our right to live in peace and harmony.

If you live in your scarf, share your story with us. Let the Snuggle Tribe hear how your ritual unfold
 
With Love, 
 
Matthew Schildkret
Founder, Creator, & Humble Guide
Late Sunday AfternoonMA