JOURNAL

Venice, CA • Established 2012 • Handmade & Created By Matthew Schildkret

Late Sunday Afternoon

I had my new baby on New Year's Eve, 2022. How funny that in just no time at all he
will be 2 years old. Why is it that when we are younger, it feels like time takes forever

to move along? Is it because our notion of the world happens to be limited by our
understanding of this dimension? Or does our youth and enthusiasm to learn about

the world make it feel like it is standing still?

Funny enough, getting older does seem to make time fly by, but having a child seems
to make it fly even faster. Also, for the first time in human history, we have these
devices that are with us everywhere we go, and do not let our minds shut down or
relax. The constant ability to be tapped into everything at the swipe of a button does
not enable us to have genuine alone time with ourselves. I have noticed it in my
relationship with my wife and myself. I see how vulnerable to the device when I am at
work, at home, or on the go. I can order whatever I want, talk to whomever I want,
and let these platforms invade my private space with random content.

Late Sunday Afternoon was created to slow down and to give more attention to being
with self. I did not grow up thinking I would start a scarf business, but I can tell you
that the evolution of having a scarf business has been very special to me and has

given me my life purpose.

As most of you have heard from me before, our scarves are a tool for you to practice
the ritual of how you speak to yourself. How we communicate to ourselves from
within really does transcend how we speak in the outer world. Please pardon me for
being so bold, but I do think it is time that we all take a share of the responsibility and

start urging our friends and family to do the deeper work.

When we do the deeper work, our soul grows into a more mature version of itself, and
begins to understand its purpose here on Earth. Our lives are not just about the good
times and creating success. In fact, if you're old enough to have a hint of wisdom, you
already know that darkness is the greatest teacher. It might not be what you wanted,

but it will be what makes your soul fall more in love with life.

Please remember that there are people like me out there willing to work hard

everyday to support and encourage you loving people to continue to evolve, self-
reflect, and do the deeper work to create a foundation of self-love and acceptance.

Late Sunday Afternoon is a recruitment center for Heart-Minded People. It is up to all
of you to spread that awareness. Here comes Fall flying into our lives. Enjoy FREE

Shipping on us till the end of August.

With Gratitude,
Matthew Schildkret

President & Founder of Late Sunday Afternoon